These Terms of Use (referred to herein as the "Terms") establish the legal framework governing your access to and use of the services provided by HUADACHANG COMPANY LIMITED ("HUADACHANG," "we," "us," or "our"). Our services primarily consist of In-App Advertising (IAA), In-Game Advertising (IGA), and various promotional solutions designed to facilitate brand exposure and audience engagement across digital platforms (collectively, the "Services"). Headquartered at FLAT/RM 2A 02/F 9A CHEUNG WAH STREET CHEUNG SHA WAN KL, we operate as a Hong Kong-registered entity committed to upholding the highest standards of legal compliance and service integrity. By accessing or utilizing the Services, you signify your unconditional acceptance of these Terms. If you do not agree with any provision herein, please refrain from using our Services and discontinue all access immediately.

1. License for Access and Use of the Services

HUADACHANG grants you a limited, non-exclusive, non-transferable, and revocable license to access and use the Services solely for the purpose of engaging with our advertising placement services as described in these Terms. This license is strictly confined to the use of IAA, IGA, and related promotional tools provided by us, and does not confer any ownership rights over the Services, our technological infrastructure, or any associated intellectual property. All copyrights, trademarks, patents, trade secrets, and other forms of intellectual property related to the Services remain the exclusive property of HUADACHANG or our respective licensors, and you acknowledge that any unauthorized use of such intellectual property may result in legal action.

We reserve the absolute right to modify, suspend, or discontinue any aspect of the Services at our sole discretion, with or without prior notice to you. Such modifications may arise from technological advancements, changes in regulatory requirements, adjustments to our business model, or the need to address security vulnerabilities. You agree to comply with any updated terms resulting from such modifications and acknowledge that continued use of the Services following any changes constitutes your acceptance of the revised Terms. Additionally, you are responsible for ensuring that your use of the Services complies with all applicable laws and regulations in Hong Kong and any other jurisdiction where you access or utilize our Services.

2. Data Privacy and Handling Practices

Your use of the Services is subject to our detailed Privacy Policy, which outlines the manner in which we collect, process, store, and share data related to your use of our advertising solutions. By using the Services, you expressly consent to our data practices, which are designed to enhance ad performance, improve user experience, and ensure regulatory compliance. We collect various types of data, including but not limited to campaign-specific information such as audience demographics, user engagement metrics, device specifications, and in-app or in-game interaction data. This data is used to optimize ad placements, tailor content to specific audiences, and analyze the effectiveness of advertising campaigns.

To achieve these objectives, we may employ tracking technologies such as cookies, pixels, and beacons on our platforms and in partner applications or games. These technologies help us analyze user behavior, measure ad effectiveness, and deliver personalized content. While you have the option to disable cookies through your browser settings, please be aware that doing so may impair certain functionalities of the Services, such as personalized ad delivery or the ability to track campaign performance accurately.

3. Prohibited Uses and Behavioral Restrictions

When engaging with the Services, you are required to adhere to the following restrictions to maintain the integrity of our platforms and protect the rights of other users and third parties:

You must not engage in any activity that violates applicable laws or ethical standards in Hong Kong or any other jurisdiction where the Services are accessed or used. This includes but is not limited to violations of advertising regulations, data privacy laws, intellectual property rights, and consumer protection statutes. Examples of prohibited activities include promoting illegal goods or services, engaging in fraudulent practices, or violating anti-money laundering requirements.

It is strictly forbidden to distribute or promote content that is illegal, defamatory, obscene, infringing, or otherwise harmful through the Services. This includes but is not limited to content that promotes violence, discrimination, hate speech, or illegal activities; content that infringes on the intellectual property rights of others; or content that contains malicious software, viruses, or other harmful code. You are solely responsible for the content you submit for advertising purposes and must ensure that it complies with all relevant legal and ethical standards.

You may not attempt to interfere with the technical infrastructure of the Services, including but not limited to reverse-engineering, decompiling, or disassembling any part of our platforms; attempting to gain unauthorized access to our systems; or disrupting the normal operation of the Services through denial-of-service attacks or other malicious activities. Such actions not only violate these Terms but also pose a significant risk to the security and functionality of our platforms.

The misuse of data obtained through the Services is strictly prohibited. This includes using automated tools or scripts to extract data without explicit authorization, collecting personal information of users without their consent, or using data for any purpose other than the authorized use of the Services as defined herein. You must respect the privacy rights of all users and comply with all applicable data protection laws when handling any data obtained through our platforms.

You are prohibited from impersonating any individual or entity, including but not limited to HUADACHANG employees, partners, or other users, or falsely representing your affiliation with any organization to mislead others or damage our reputation. Such conduct undermines the trust and integrity of our Services and may result in immediate termination of your access and legal action.

Additionally, you may not use the Services for any unauthorized commercial purposes, such as reselling ad space, redistributing our technological tools, or engaging in affiliate marketing without our prior written consent. The Services are provided for your personal or business use in accordance with these Terms, and any deviation from this authorized use constitutes a material breach of these provisions.

4. Intellectual Property Rights

All content, materials, and intellectual property associated with the Services, including but not limited to software, user interfaces, trademarks, logos, and creative content, are the exclusive property of HUADACHANG or our licensors and are protected by copyright, trademark, and other intellectual property laws. You are granted a limited license to use such materials solely for the purpose of accessing and using the Services as permitted herein; no other rights are implied or conferred.

You may not reproduce, modify, distribute, display, or publicly perform any part of the Services without our prior written consent. If you believe that your intellectual property rights have been infringed by any use of the Services, please notify our designated copyright agent in writing, including the following information: (1) a detailed description of the infringed intellectual property, including any registration numbers or other proof of ownership; (2) the exact location of the infringing material within the Services, such as specific URLs, in-app ad placements, or game identifiers; (3) your contact information, including name, address, telephone number, and email address; (4) a statement that you have a good-faith belief that the use of the material is not authorized by the intellectual property owner or its agent; and (5) a statement under penalty of perjury that the information provided is accurate and that you are the owner or authorized to act on behalf of the owner of the infringed intellectual property.

5. Limitation of Liability

To the fullest extent permitted by applicable law, HUADACHANG and our affiliates, directors, employees, agents, and licensors shall not be liable for any direct, indirect, incidental, special, consequential, or punitive damages arising from your use of the Services, including but not limited to lost profits, data loss, business interruption, or reputational harm. This limitation applies regardless of whether the damages arise from breach of contract, tort (including negligence), product liability, or any other legal theory, and even if we have been advised of the possibility of such damages.

The Services are provided "as is" and "as available," without any warranties of any kind, express or implied. We do not warrant that the Services will be uninterrupted, error-free, or secure; that any defects will be corrected; or that the Services or the servers hosting them are free from viruses or other harmful components. Additionally, we make no representations or warranties regarding the effectiveness, accuracy, or suitability of the advertising campaigns conducted through the Services, as outcomes may be influenced by external factors beyond our control, such as changes in platform algorithms, user behavior, market conditions, or partner policies. You acknowledge and accept that the use of the Services involves inherent risks, and you assume full responsibility for all results arising from your use, including but not limited to campaign performance, user engagement, and compliance with legal requirements.

6. Indemnification Obligations

You agree to indemnify, defend, and hold harmless HUADACHANG, our affiliates, and our respective directors, employees, agents, and licensors from and against all claims, liabilities, damages, losses, and expenses (including reasonable legal fees and costs) arising from or related to: (1) your breach of these Terms; (2) your violation of any applicable laws or regulations in connection with your use of the Services; (3) your infringement of the intellectual property, privacy, or other rights of any third party; or (4) any negligent or wrongful conduct by you in relation to the Services. This indemnification obligation survives the termination or expiration of these Terms and applies regardless of the cause of action, including but not limited to claims by third parties for damages resulting from your use of the Services.

In the event of any such claim, we reserve the right to assume exclusive control of the defense and settlement process, and you will cooperate fully with us in addressing any such claims. You may not settle any claim without our prior written consent, which will not be unreasonably withheld.

7. Third-Party Links and Services

The Services may contain links to third-party websites, platforms, or services, such as partner apps, games, or advertising networks, as well as tools provided by third-party service providers to enhance your experience (e.g., analytics tools, ad tracking software). These links and third-party services are provided for your convenience and do not constitute an endorsement by HUADACHANG of the third parties or their products or services. We have no control over the content, privacy practices, or operations of these third parties and assume no liability for any issues arising from your use of their platforms or services.

Your interactions with third parties, including but not limited to advertisers, app developers, and analytics providers, are governed by separate terms and policies that you must review and comply with independently. We strongly advise you to familiarize yourself with the privacy policies and terms of use of any third-party services before engaging with them, as we are not responsible for any losses or damages you may incur as a result of such interactions.

8. Termination and Suspension of Access

HUADACHANG reserves the right to terminate or suspend your access to the Services at any time, with or without notice, for any reason, including but not limited to: (1) your breach of these Terms; (2) your engagement in illegal or unethical activities through the Services; (3) your violation of intellectual property rights; (4) your misuse of data or technical infrastructure; or (5) our determination, in our sole discretion, that your use of the Services poses a risk to our platforms, other users, or third parties.

Upon termination or suspension, all licenses granted to you under these Terms will immediately expire, and you must cease all use of the Services, delete any cached or stored content related to our platforms, and refrain from attempting to access the Services through alternative means. We will not be liable to you or any third party for any damages resulting from termination or suspension, including but not limited to loss of data, business opportunities, or investments in using the Services.

If you believe that your access has been terminated or suspended in error, you may contact our customer support team to request a review. However, we reserve the final right to determine the validity of such requests and to enforce these Terms in accordance with our policies.

9. Governing Law and Jurisdiction

These Terms and any dispute or claim arising out of or in connection with them or your use of the Services (including non-contractual disputes or claims) shall be governed by and construed in accordance with the laws of Hong Kong, without regard to its conflict of laws principles. You irrevocably submit to the exclusive jurisdiction of the courts of Hong Kong for the resolution of any dispute or claim arising from these Terms or your use of the Services.

In the event that any provision of these Terms is found to be invalid or unenforceable, the remaining provisions will continue to be valid and enforceable to the fullest extent permitted by law.

10. Amendments to the Terms

We reserve the right to amend these Terms at any time by posting the revised version on our website or through other communication channels we deem appropriate. Any amendments will become effective immediately upon publication, and your continued use of the Services after such publication constitutes your acceptance of the revised Terms. It is your responsibility to periodically review these Terms to stay informed of any changes that may affect your rights and obligations.

If we make material changes to these Terms, we will provide additional notice through prominent placement on our website or via email (if we have your contact information), but we are not obligated to provide individual notice to each user. If you do not agree with the amended Terms, your sole remedy is to discontinue using the Services.

11. Compliance with Hong Kong Laws

As a Hong Kong-registered entity, HUADACHANG is subject to and complies with all local laws and regulations, including but not limited to the Personal Data (Privacy) Ordinance (Cap. 486), the Copyright Ordinance (Cap. 528), the Gambling Ordinance (Cap. 148), and the Anti-Money Laundering and Counter-Terrorist Financing Ordinance (Cap. 615). You agree to use the Services in full compliance with these laws and any other applicable regulations in the jurisdictions where you operate.

Any violation of Hong Kong laws through your use of the Services may result in immediate termination of your access, legal action against you, and reporting to the relevant regulatory authorities. You are solely responsible for understanding and adhering to all legal requirements that apply to your use of our advertising solutions.

12. Specific Prohibited Activities

In addition to the general restrictions outlined in Section 3, the following activities are expressly prohibited due to their potential to cause harm, violate legal standards, or undermine the integrity of our Services:

Illegal Gambling and Betting

You may not use the Services to promote, facilitate, or link to any form of gambling, betting, or games of chance that are illegal under Hong Kong law, including but not limited to unlicensed online casinos, sports betting platforms without proper authorization, or any activity prohibited by the Gambling Ordinance (Cap. 148). This prohibition extends to the use of keywords, ad creatives, or targeting parameters that promote or reference illegal gambling activities.

Financial Fraud and Money Laundering

Any use of the Services to engage in financial fraud, money laundering, or terrorist financing is strictly prohibited. This includes promoting fraudulent investment schemes (such as Ponzi schemes), deceptive financial products, or activities that disguise the origin of illicit funds, all of which violate the Anti-Money Laundering and Counter-Terrorist Financing Ordinance (Cap. 615). You must ensure that all advertising content complies with financial regulations and does not mislead consumers or facilitate illegal financial transactions.

Hate Speech and Discriminatory Content

You are prohibited from distributing content through the Services that incites violence, hatred, or discrimination against any individual or group based on race, religion, gender, sexual orientation, disability, national origin, or other protected characteristics. This applies to all forms of content, including textual, visual, and audio materials used in ad campaigns, as well as metadata and targeting criteria that may be used to exclude or marginalize certain groups.

Exploitation of Minors

You may not target minors under the age of 18 with inappropriate advertisements, such as content related to adult products, alcohol, tobacco, or other harmful substances, nor may you use deceptive practices to collect personal data from minors. Compliance with the Protection of Children and Juveniles Ordinance (Cap. 213) is mandatory, and any violation will result in immediate termination of your access to the Services and potential legal consequences.

13. User-Generated Content

If you submit any content for inclusion in the Services, such as ad creatives, video or audio materials, targeting parameters, or metadata (collectively referred to as "User Content"), you retain ownership of the intellectual property rights in such content. However, by submitting User Content, you grant HUADACHANG a non-exclusive, worldwide, perpetual, royalty-free, sublicensable, and transferable license to use, reproduce, adapt, modify, publish, distribute, and display the User Content in connection with the provision of the Services. This license allows us to integrate your content into ad placements, optimize campaign performance, and analyze user engagement across our platforms and partner networks.

You represent and warrant that: (1) you have all necessary rights, licenses, and permissions to submit the User Content and grant the license described herein; (2) the User Content does not infringe the intellectual property, privacy, or publicity rights of any third party; (3) the User Content complies with all applicable laws, regulations, and these Terms; and (4) the User Content does not contain any malicious code, false or misleading information, or defamatory material.

HUADACHANG reserves the right, in our sole discretion, to review, edit, or remove any User Content that we determine to be in violation of these Terms, harmful, or inappropriate for any reason. This includes but is not limited to content that contains violent imagery, promotes illegal activities, or uses deceptive advertising practices. Our review process is designed to ensure compliance with legal standards and maintain the quality of our advertising platforms, though we do not guarantee continuous monitoring of all User Content.

14. Advertising and Promotional Activities

HUADACHANG may display third-party advertisements, sponsored content, or promotional offers within the Services as part of our business model. These may include:

In-Game and In-App Ad Placements

Partner apps and games may feature advertisements from third-party brands, which are dynamically tailored based on user behavior, geographic location, or other targeting criteria to enhance relevance and engagement. These ads may appear in various formats, such as banners, interstitials, or video ads, and are designed to integrate seamlessly with the user experience of the partner platforms.

Promotional Tools and Analytics Dashboards

Our proprietary tools and dashboards may include advertisements for complementary services, such as audience segmentation tools, ad tracking software, or marketing automation platforms, provided by third-party partners. These ads are intended to offer additional resources to enhance your advertising campaigns, though we do not endorse or assume responsibility for the accuracy or quality of such third-party offerings.

By using the Services, you consent to the display of these advertisements and acknowledge that HUADACHANG is not liable for any interactions you have with third-party advertisers, including but not limited to clicks, purchases, or data sharing. Any relationship you establish with third-party advertisers is strictly between you and the advertiser, and we recommend reviewing their terms and privacy policies before engaging in any transactions.

If you participate in promotions, contests, or beta testing programs hosted through the Services, you must comply with the specific rules, eligibility criteria, and deadlines disclosed at the time of participation. We reserve the right to disqualify participants who violate promotional terms, engage in fraudulent activities, or otherwise act in a manner that undermines the fairness or integrity of the program.

15. Contact Information for Inquiries and Compliance

For any questions, concerns, or legal notices related to these Terms or your use of the Services, please contact us using the following channels:

Customer Support

Email: [email protected]

Our customer support team is available to assist with general inquiries, technical issues, or account-related matters. We aim to respond to non-urgent requests within two business days and to critical issues, such as account suspension or potential data breaches, within 24 hours.

Legal and Compliance Inquiries

Registered Office:

FLAT/RM 2A 02/F 9A CHEUNG WAH STREET CHEUNG SHA WAN KL

For legal notices or formal complaints, including intellectual property infringement claims or reports of prohibited activities, please submit written correspondence to our registered office. Legal notices must include a physical signature, a detailed description of the issue, and any supporting evidence or documentation.

Compliance Reporting

To report suspected violations of these Terms or illegal activities through the Services, please send an email with the subject line "Compliance Alert" to [email protected], including a clear description of the violation and any relevant evidence (e.g., screenshots, transaction records, or content samples). We take all compliance reports seriously and will investigate them in accordance with our internal policies and legal requirements.

We are committed to resolving disputes in a fair and amicable manner, consistent with Hong Kong law and international best practices. However, we reserve the right to restrict access to our support channels for users who engage in repeated abusive or frivolous communications.

Conclusion

By using the Services, you acknowledge that you have read, understood, and agreed to be bound by these Terms in their entirety. HUADACHANG is dedicated to providing reliable, innovative advertising solutions while upholding the highest standards of privacy, security, and legal compliance. These Terms are designed to protect the rights of all users, maintain the integrity of our platforms, and ensure a safe and effective advertising environment for all stakeholders.

Thank you for choosing HUADACHANG as your advertising partner. We are committed to supporting your business goals and look forward to a successful and compliant partnership.